Pay per Click (PPC) Agency
Not Just Another PPC Agency
C23Media is a specialist Search Engine Marketing Agency, however unlike most other PPC Agencies or PPC Companies we are hands on with every Pay per Click (PPC) account we have. Our Pay per Click (PPC) professionals manage Pay per Click (PPC) campaigns for large companies on a 24/7 basis. This unique service enables us to monitor and control your online campaign every step of the way. We offer businesses the chance to tap into our Pay per Click (PPC) knowledge and enjoy the benefits of PPC Marketing, to find out more about our unique 24/7 HumanIntervention™ service email us today on info@c23media.com.
PPC Management Process
Pay per Click Management at C23Media is broken down into three simple stages; PPC Strategy, PPC Development and PPC Optimisation.
PPC Strategy
The initial phase of our Pay per Click (PPC) work is all about learning what your business does, who your customers are and what your business aims to achieve with Pay per Click Marketing. We conduct indepth research and analysis into the market and your competitors to ensure we understand how to achieve the goals you desire. We believe this is the most important part of developing a successful Pay per Click Campaign as it forms the basis for developing your Pay per Click Strategy and lays the foundations for future success.
C23Media will develop a Pay per Click Strategy unique to your business and objectives. Based on what we know about your business through our research we will conduct in-depth keyword research and analysis. Keyword research could generate anything from just a few keywords to thousands. These keywords will then be broken down into individual groups (AdGroups) and campaigns and present them to you with their likely cost per click.
PPC Development
Once we have obtained approval on our proposed keyword list and structure we will begin to put your campaign in place. At this stage we will conduct a competitor review and develop text ads. When developing ad text we aim not only to get you visitors but also to filter out unwanted visitors or wasted clicks, we will always attempt to include a pre-qualifier and call to action. Clients always have final approval of the text ads that are used within your PPC Campaign.
PPC Optimisation & Maintenance
Many PPC Agencies use a one size fits all approach and will aim to set up your campaign as fast as possible so that they can move on to their next project. Once setup, such PPC Agencies will profit from having your PPC Account but will not conduct any further work. Here at C23Media this is not the case!
At C23Media ongoing optimisation and maintenance of your account, keywords, ad text and bid strategies are but a few of our key strengths. With your input we manage your account, budget and ads to meet your business needs and objectives.
As part of the PPC Management process our aim is to reduce your cost per click (CPC) as much as possible. We do this through reviewing ads, reviewing keywords and attempt to increase and improve the relevance within your account. We work on ensuring your website meets the standards required for a successful Pay per Click Campaign and we will make recommendations on what deep link URLs to use. Your website is critical to making sure visitors convert and we will work with you every step of the way to ensure this is the case.
PPC Agency Quote
All our quotes are catered to the needs of our clients. For a competitive bespoke quote please contact us with your objectives via our Contact form or email us on info@c23media.com.